Flag urgent social mentions before they slip by
Every hour, WebRun opens Hootsuite, scans the unified inbox across your connected accounts for new mentions and comments, logs anything that reads urgent or negative as a Trello card with a suggested reply, and posts a short alert to Microsoft Teams so the right person can respond fast.
- No credit card
- Under $0.01 per run
- Cancel anytime
How do I catch urgent social media mentions before they go stale?
WebRun scans your Hootsuite streams every hour across every connected social account, flags mentions and comments that read urgent or negative, and logs each one as a Trello card with a suggested reply. It posts a short alert to Microsoft Teams so the right teammate can respond fast, without anyone scrolling every inbox by hand.
- Urgent mentions get a human reply within the hour, not by end of day
- Every connected account is checked in one pass, so nothing sits in a forgotten inbox
- The team opens Teams to a ready reply queue instead of scrolling every stream
Built for Social media managers · marketing agencies · community managers · brand teams
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
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WebRun signs in and gets to work
Opens
hootsuite.com/loginin a real browser with your saved login - no setup, no API keys. -
1
Hootsuite - scan streams for new mentions
hootsuite.com
WebRun opens Hootsuite to scan streams for new mentions. - Open Hootsuite and review the unified inbox streams for every connected account
- Read each new mention, comment, and direct message since the last check
- Flag anything that reads urgent, negative, or time sensitive
Done when Every new mention across connected accounts has been reviewed and flagged.
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2
Trello - log urgent items as cards
trello.com How to Automate Trello
WebRun opens Trello to log urgent items as cards. - Create a card for each urgent mention with the account, the message, and a link back to it
- Draft a suggested reply in the card description for the team to review
- Leave the card in a To Reply list. WebRun never posts the reply itself
Done when Every urgent mention has a Trello card with a suggested reply waiting for a human.
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3
Microsoft Teams - alert the team
microsoft.com How to Automate Microsoft Teams
WebRun opens Microsoft Teams to alert the team. - Post a short alert to the social team channel with the count of new urgent items
- Link straight to the Trello board so the team can jump in
- Call out anything that has been waiting more than a few hours
Done when The team has today's urgent mention count and a link to the queue in Teams.
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Will WebRun reply to mentions on its own?
No. It only drafts a suggested reply inside the Trello card. Posting the actual reply in Hootsuite is always done by a person on your team.
How does it decide what counts as urgent?
It reads the tone and content of each new mention and comment, flagging anything that reads negative, time sensitive, or like a direct question. Routine mentions stay in Hootsuite for your regular review.
Does it cover every connected social account?
Yes. It reads every account connected to your Hootsuite streams in one pass, so nothing gets missed because it sits on a less checked profile.
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