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For brand managers, social media teams & ecommerce brands

Hear about a Xiaohongshu mention the same hour

Every hour, WebRun searches Xiaohongshu for your brand and product keywords, reads the new notes other people have posted, records each with its author, likes, and comment count in Notion, and texts you when a mention is growing fast or reads negative.

  • No credit card
  • Under $0.01 per run
  • Cancel anytime
14,115 templates Safe automation No code
Every hour WebRun
1 Xiaohongshu search for brand mentions
2 Notion log each new mention
3 Twilio text you about the hot ones
Run a sample
In short

How do I monitor Xiaohongshu for mentions of my brand?

Every hour, WebRun searches Xiaohongshu for your brand and product keywords and reads the new notes other people have posted. It logs each one in Notion with the author, likes, comments, and tone, then texts you through Twilio when a mention reads negative or its engagement jumps, so nothing spreads unseen.

  • A mention is in your log within the hour it is posted
  • Negative or fast growing notes reach your phone while they still matter
  • Engagement on each mention is tracked over time, not read once

Built for brand managers · social media teams · ecommerce brands · PR and comms teams

Step by step

What does WebRun do on every run?

The exact actions WebRun takes, in order - in plain language, so you can adjust anything.

  1. WebRun signs in and gets to work

    Opens www.xiaohongshu.com in a real browser with your saved login - no setup, no API keys.

  2. 1
    Xiaohongshu - search for brand mentions
    xiaohongshu.com
    WebRun in Xiaohongshu: search for brand mentions
    WebRun opens Xiaohongshu to search for brand mentions.
    • Open Xiaohongshu and search each keyword on your watchlist: brand name, product names, common misspellings
    • Read the notes posted since the last run and skip your own account's notes
    • Capture the author, the note title, the likes, the comment count, and the link
    • Read the tone of the note and the top comments and mark it positive, neutral, or negative
    • Read only. Never like, comment, follow, or post

    Done when Every new mention this hour is captured with its author and engagement.

  3. 2
    Notion - log each new mention
    notion.so How to Automate Notion
    WebRun in Notion: log each new mention
    WebRun opens Notion to log each new mention.
    • Add one row per new mention to your brand mention database
    • Record the keyword that found it, the author, the engagement, the tone, and the link
    • Update the engagement numbers on rows added earlier today so growth is visible
    • Skip notes already logged so nothing appears twice

    Done when The Notion mention log is current to this hour.

  4. 3
    Twilio - text you about the hot ones
    twilio.com How to Automate Twilio
    WebRun in Twilio: text you about the hot ones
    WebRun opens Twilio to text you about the hot ones.
    • Text your own saved number when a mention reads negative or its engagement jumps past your threshold
    • Include the author, what the note says in one line, and the link
    • Stay quiet on a normal hour so the alert keeps meaning something
    • Send to your own number only. Never message a Xiaohongshu author

    Done when Anything worth reacting to has reached your phone within the hour.

Run settings

How is each run configured?

Starting pageWhere Chrome opens at the start of each run
www.xiaohongshu.com
ScheduleRuns automatically on this cadence
Every hour
DeliveryHow each run's result reaches you
Mention log · Notion
OutputWhat each run produces - New Xiaohongshu notes mentioning your brand, each with the author, likes, comments, tone, and a link, plus a text when one is taking off.
Text
Setup & safety

Secure by default

Connect once, stays signed in

WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.

Your credentials stay in your own private environment - WebRun never stores your passwords.
Strict Lockdown

Every action is checked against this policy before it runs.

Domains ALLOWLIST
Typed input ALLOW
Shell command BLOCK
File uploads BLOCK
Runs in a contained environment More on policies
Good to know

Questions, answered

Will it reply to or comment on these notes?

No. WebRun only reads and logs. It never comments, likes, follows, posts, or messages an author. Any public response is written and posted by you.

How does it decide what is worth a text?

Two triggers you set: a note that reads negative, and a note whose likes or comments jump past your threshold. Everything else lands quietly in the Notion log for later.

Will I get the same mention twice?

No. WebRun checks the Notion log before adding a row, so an existing note has its engagement numbers updated instead of being logged again.

Put this on autopilot.

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