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For social media agencies, influencer marketing agencies & social media managers

Catch every viral post while it's climbing

Every few minutes, WebRun checks Sprout Social analytics for each client's recently published posts, compares the current engagement rate against that account's normal pace for the same time window, alerts Slack the moment a post is spiking well above baseline, and logs the spike to a Google Sheet with the numbers that triggered it.

  • No credit card
  • Under $0.01 per run
  • Cancel anytime
14,115 templates Safe automation No code
Every 15 minutes during business hours WebRun
1 Sprout Social compare live posts against normal pace
2 Slack alert the moment a post spikes
3 Google Sheets log the spike and its numbers
Run a sample
In short

How do I know when a social post is going viral in real time?

WebRun catches a post going viral while it can still be capitalized on. Every few minutes it compares each live post's engagement in Sprout Social against that account's normal pace, alerts Slack the moment a post spikes above baseline, and logs the numbers to a sheet, so your team can boost or reply while momentum is still building.

  • Viral posts get flagged within minutes, while there is still time to act
  • Boost and reply decisions happen while momentum is building, not after
  • Every spike is measured against that account's own baseline, not a generic one

Built for social media agencies · influencer marketing agencies · social media managers · paid social teams

Step by step

What does WebRun do on every run?

The exact actions WebRun takes, in order - in plain language, so you can adjust anything.

  1. WebRun signs in and gets to work

    Opens app.sproutsocial.com in a real browser with your saved login - no setup, no API keys.

  2. 1
    Sprout Social - compare live posts against normal pace
    sproutsocial.com How to Automate Sprout Social
    WebRun in Sprout Social: compare live posts against normal pace
    WebRun opens Sprout Social to compare live posts against normal pace.
    • Pull engagement data for every post published in the last 48 hours
    • Compare each post's current likes, comments, and shares per hour against that account's typical pace
    • Flag any post running well above its normal engagement velocity

    Done when Every recent post is checked against its account's normal engagement pace.

  3. 2
    Slack - alert the moment a post spikes
    slack.com How to Automate Slack
    WebRun in Slack: alert the moment a post spikes
    WebRun opens Slack to alert the moment a post spikes.
    • Post an alert to the account channel the moment a post crosses the spike threshold
    • Include the post, the client, and how far above normal it is running
    • Suggest next steps such as boosting the post or notifying the client, for the team to decide

    Done when The account team has an alert for every post currently spiking.

  4. 3
    Google Sheets - log the spike and its numbers
    google.com How to Automate Google Sheets
    WebRun in Google Sheets: log the spike and its numbers
    WebRun opens Google Sheets to log the spike and its numbers.
    • Append a row logging the post, the spike time, and the engagement numbers that triggered it
    • Note whether the team boosted the post or took another action
    • Keep a running record of which content types spike most often per client

    Done when Every spike today is logged with what triggered it and what the team did.

Run settings

How is each run configured?

Starting pageWhere Chrome opens at the start of each run
app.sproutsocial.com
ScheduleRuns automatically on this cadence
Every 15 minutes during business hours
DeliveryHow each run's result reaches you
Spike alert · Slack
OutputWhat each run produces - A same-hour Slack alert for any post spiking above its account's normal engagement pace, logged with the numbers.
Alert
Setup & safety

Secure by default

Connect once, stays signed in

WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.

Your credentials stay in your own private environment - WebRun never stores your passwords.
Strict Lockdown

Every action is checked against this policy before it runs.

Domains ALLOWLIST
Typed input ALLOW
Shell command BLOCK
File uploads BLOCK
Runs in a contained environment More on policies
Good to know

Questions, answered

Will it boost the post or spend ad budget automatically?

No. WebRun only alerts Slack and suggests next steps like boosting the post. Any spend or paid promotion decision is still made and executed by a person on your team.

How does it know what counts as a spike for a given account?

It compares the current post against that same account's own typical engagement pace for the time of day, not a generic benchmark, so a smaller account is not held to a big account's numbers.

Does it only track the agency's own posts?

It tracks every post published through Sprout Social for each connected client account, so every campaign gets the same spike monitoring.

Put this on autopilot.

Turn it on in minutes - or have our team set it up for you.