Draft monthly client reports for you
On the first of each month, WebRun opens Sprout Social to pull the past month's follower growth, engagement rate, and top-performing posts for every client across every connected channel, logs the numbers in a running Google Sheet, and drafts a formatted monthly report in Google Docs, leaving it for the account manager to review and send.
- No credit card
- Under $0.01 per run
- Cancel anytime
How do I automate monthly client performance reports from Sprout Social?
WebRun drafts your monthly client reports without a manual metrics pull. On the first of each month it reads follower growth, engagement, and top posts from Sprout Social for every client, logs the month-over-month change in Google Sheets, and drafts a formatted report in Google Docs for the account manager to review and send.
- Monthly reports are drafted before the account manager even opens the dashboard
- Every report shows a genuine month-over-month change, not a single snapshot
- Reporting day stops competing with the rest of the month's client work
Built for social media agencies · account managers · agency owners · client services teams
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
-
WebRun signs in and gets to work
Opens
app.sproutsocial.comin a real browser with your saved login - no setup, no API keys. -
1
Sprout Social - pull the month's growth and engagement
sproutsocial.com How to Automate Sprout Social
WebRun opens Sprout Social to pull the month's growth and engagement. - Open Sprout Social analytics for each client and select the past calendar month
- Pull follower growth, engagement rate, reach, and link clicks by channel
- Identify the top three performing posts of the month
Done when The full month's metrics are captured for every client and channel.
-
2
Google Sheets - log the monthly numbers
google.com How to Automate Google Sheets
WebRun opens Google Sheets to log the monthly numbers. - Append the month's numbers to each client's running performance sheet
- Calculate month-over-month change for every headline metric
- Flag any metric that dropped more than 15 percent for a note in the report
Done when Every client's monthly numbers are logged with their month-over-month change.
-
3
Google Docs - draft the formatted report
docs.google.com How to Automate Google Docs
WebRun opens Google Docs to draft the formatted report. - Draft the monthly report in the agency's standard template with the headline numbers and top posts
- Add a short written takeaway for any metric that moved significantly
- Leave the document as a draft for the account manager to review and send
Done when A formatted report draft is ready for every client for the account manager to send.
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Does the report go to the client automatically?
No. WebRun leaves every report as a draft in Google Docs. The account manager reviews the numbers and the write-up and sends it themselves.
How far back does the comparison go?
It compares the new month against the prior month using the running sheet, so every report shows a genuine month-over-month change, not just a single snapshot.
Can it use our own report template?
Yes. Give WebRun your agency's report layout once and it drafts every future month into that same format.
Related templates
Put this on autopilot.
Turn it on in minutes - or have our team set it up for you.