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For social media managers, community managers & brand managers

Flag negative comments on your Instagram posts

Every few minutes, WebRun scans new comments on your Instagram posts, identifies negative, offensive, or sensitive comments using your criteria, logs each one in a Google Sheet, and sends an immediate Slack alert so you can decide whether to respond, hide, or delete.

  • No credit card
  • Under $0.01 per run
  • Cancel anytime
14,115 templates Safe automation No code
Every few minutes WebRun
1 Instagram scan new comments for negative content
2 Google Sheets log flagged comments with severity
3 Slack alert you immediately for urgent flags
Run a sample
In short

How can I automatically flag negative comments on my Instagram posts?

Every few minutes, WebRun scans new comments on your Instagram posts, identifies negative, offensive, or sensitive ones using your criteria, logs each in a Google Sheet, and sends an immediate Slack alert, so you can respond, hide, or delete before the situation escalates.

  • Negative Instagram comments are flagged within minutes, not hours
  • You decide every action (respond, hide, or delete); WebRun never acts on its own
  • A Google Sheet logs every flagged comment for audit and pattern tracking

Built for social media managers · community managers · brand managers · marketing agencies managing client pages

Step by step

What does WebRun do on every run?

The exact actions WebRun takes, in order - in plain language, so you can adjust anything.

  1. WebRun signs in and gets to work

    Opens instagram.com in a real browser with your saved login - no setup, no API keys.

  2. 1
    Instagram - scan new comments for negative content
    instagram.com How to Automate Instagram
    WebRun in Instagram: scan new comments for negative content
    WebRun opens Instagram to scan new comments for negative content.
    • Open Instagram and check your most recent posts for new comments since the last run
    • Read each comment and flag it if it contains negative sentiment, offensive language, or a complaint
    • Capture the commenter username, comment text, post link, and a severity level of low, medium, or high

    Done when All new Instagram comments are reviewed and flagged ones are captured with severity levels.

  3. 2
    Google Sheets - log flagged comments with severity
    google.com How to Automate Google Sheets
    WebRun in Google Sheets: log flagged comments with severity
    WebRun opens Google Sheets to log flagged comments with severity.
    • Open your Comment Moderation log sheet
    • Append each flagged comment as a row: post, commenter, text, severity, and timestamp
    • Mark the row as Pending so your team can update it to Resolved when handled

    Done when All flagged comments are logged in the sheet with Pending status.

  4. 3
    Slack - alert you immediately for urgent flags
    slack.com How to Automate Slack
    WebRun in Slack: alert you immediately for urgent flags
    WebRun opens Slack to alert you immediately for urgent flags.
    • For high-severity comments, send an immediate Slack alert with the commenter, text, and a link to the post
    • Batch medium and low-severity flags into a digest every hour

    Done when You are alerted to high-severity comments immediately and receive a digest of lower-severity ones.

Run settings

How is each run configured?

Starting pageWhere Chrome opens at the start of each run
instagram.com
ScheduleRuns automatically on this cadence
Every few minutes
DeliveryHow each run's result reaches you
Flagged comments · Slack
OutputWhat each run produces - A running moderation log of flagged Instagram comments with severity levels, plus immediate Slack alerts for high-priority cases.
Text
Setup & safety

Secure by default

Connect once, stays signed in

WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.

Your credentials stay in your own private environment - WebRun never stores your passwords.
Strict Lockdown

Every action is checked against this policy before it runs.

Domains ALLOWLIST
Typed input ALLOW
Shell command BLOCK
File uploads BLOCK
Runs in a contained environment More on policies
Good to know

Questions, answered

Will it delete or hide comments on its own?

No. WebRun only reads and flags comments. It never deletes, hides, or replies to anything, so every action on a comment is taken by you.

How do I control what counts as negative?

You define a list of keywords and a sentiment threshold in your Google Sheet. Common starting points include complaint language, competitor names, or profanity, all fully customisable.

What if a flagged comment turns out to be fine?

Mark the row Resolved in the sheet and let your team know. You can tighten the flag criteria at any time to reduce false positives.

Put this on autopilot.

Turn it on in minutes - or have our team set it up for you.