Recover failed recurring donations before they lapse
When a recurring donation fails in Pushpay, WebRun logs the failure in a recovery tracker in Google Sheets, drafts a warm and sensitive notice for the giving team to review before sending to the donor, and flags the record for a pastoral follow-up call if the giving lapse is significant.
- No credit card
- Under $0.01 per run
- Cancel anytime
How do I recover failed recurring church donations without embarrassing donors?
WebRun monitors Pushpay for failed recurring gifts, logs each failure in a Google Sheets recovery tracker, and drafts a warm, pastoral notice for the giving team to review before any message reaches a donor. Repeat failures and long-lapsed givers are flagged for a personal pastoral follow-up call.
- Every failed recurring gift is logged and tracked within minutes of the failure
- Donors receive a warm, reviewed message rather than an automated impersonal notice
- Long-lapsed givers are flagged for a personal pastoral call, not just an email
Built for church giving teams · church finance staff · stewardship pastors · church administrators
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
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WebRun signs in and gets to work
Opens
pushpay.comin a real browser with your saved login - no setup, no API keys. -
1
Pushpay - detect failed recurring gift
pushpay.com
WebRun opens Pushpay to detect failed recurring gift. - Open Pushpay and navigate to the failed payments list
- Identify each failed recurring gift with the donor name, amount, fund, and failure reason
- Note whether this is the first failure or a repeat for the same donor
- Skip any donors already in an active recovery workflow this month
Done when Every new failed recurring gift is identified with its details and failure context.
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2
Google Sheets - log failure in recovery tracker
google.com How to Automate Google Sheets
WebRun opens Google Sheets to log failure in recovery tracker. - Open the giving recovery tracker in Google Sheets
- Add a row for each failed gift with donor name, amount, fund, failure date, and failure reason
- Mark the status as Pending Outreach
- Flag donors with lapsed giving over 90 days for a pastoral call rather than just an email
Done when All failed gifts are logged in the recovery tracker with correct status.
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3
Gmail - draft donor notice for review
gmail.com How to Automate Gmail
WebRun opens Gmail to draft donor notice for review. - Draft a warm, pastoral notice for each donor acknowledging the failed gift without shame or pressure
- Include clear steps for the donor to update their payment method in Pushpay
- Leave every draft in Gmail for the giving team to review before sending. Never send without approval.
- For donors flagged for a pastoral call, draft an internal note for the giving team instead
Done when A reviewed draft notice is queued in Gmail for each donor requiring outreach.
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Will it contact the donor automatically?
No. Every draft notice stays in Gmail for the giving team to review and approve before anything reaches a donor. Sensitive financial communications always have a human in the loop.
How does it handle donors who have already updated their payment method?
WebRun checks the live status in Pushpay each run. Donors who have already resolved the failure are skipped so they never receive an unnecessary message.
What if the same donor has multiple failed gifts?
WebRun detects repeat failures and flags them in the tracker. It drafts a single consolidated notice rather than sending multiple messages, keeping outreach respectful and coordinated.
Related templates
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