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For Shopify store owners, omnichannel retailers & e-commerce marketing teams

Recover abandoned Shopify carts with ready-to-send follow-up emails

Every morning, WebRun opens Shopify, finds carts abandoned in the last 24 hours, drafts a personalised recovery email for each customer with their cart items and a friendly nudge, and saves each email as a Gmail draft for you to review and send.

  • No credit card
  • Under $0.01 per run
  • Cancel anytime
14,115 templates Safe automation No code
Every day at 8:00 AM WebRun
1 Shopify find abandoned checkouts
2 Gmail draft personalised recovery emails
Run a sample
In short

How do I automatically draft abandoned cart recovery emails from Shopify?

WebRun opens Shopify every morning, finds carts abandoned in the last 24 hours, and drafts a personalised recovery email for each customer in Gmail naming their specific items. Every email is saved as a draft for your review. Nothing is sent until you approve it, so recovery stays on-brand and under your control.

  • Every qualified abandoned cart gets a personalised draft within 24 hours
  • No recovery email goes out without human review, protecting your brand
  • Already-converted customers are never sent a redundant recovery message

Built for Shopify store owners · omnichannel retailers · e-commerce marketing teams · DTC brands

Step by step

What does WebRun do on every run?

The exact actions WebRun takes, in order - in plain language, so you can adjust anything.

  1. WebRun signs in and gets to work

    Opens admin.shopify.com/orders/abandoned_checkouts in a real browser with your saved login - no setup, no API keys.

  2. 1
    Shopify - find abandoned checkouts
    shopify.com How to Automate Shopify
    WebRun in Shopify: find abandoned checkouts
    WebRun opens Shopify to find abandoned checkouts.
    • Open Shopify Admin and navigate to Orders, then Abandoned checkouts
    • Filter to carts abandoned in the last 24 hours that have an email address
    • Capture the customer name, email, items left in cart, and cart total for each
    • Skip customers who already completed a purchase after abandoning

    Done when All qualifying abandoned carts from the last 24 hours are listed with customer and item details.

  3. 2
    Gmail - draft personalised recovery emails
    gmail.com How to Automate Gmail
    WebRun in Gmail: draft personalised recovery emails
    WebRun opens Gmail to draft personalised recovery emails.
    • For each abandoned cart, draft a friendly, on-brand recovery email naming the customer and the specific items they left behind
    • Include a short incentive line if your policy allows one
    • Save every email as a Gmail draft, not sent, so you can review and approve before it goes out

    Done when A ready-to-review Gmail draft exists for every qualifying abandoned cart.

Run settings

How is each run configured?

Starting pageWhere Chrome opens at the start of each run
admin.shopify.com/orders/abandoned_checkouts
ScheduleRuns automatically on this cadence
Every day at 8:00 AM
DeliveryHow each run's result reaches you
Recovery drafts · Gmail
OutputWhat each run produces - Personalised abandoned-cart recovery emails saved as Gmail drafts, one per qualifying checkout, ready for human review and sending.
Email drafts
Setup & safety

Secure by default

Connect once, stays signed in

WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.

Your credentials stay in your own private environment - WebRun never stores your passwords.
Strict Lockdown

Every action is checked against this policy before it runs.

Domains ALLOWLIST
Typed input ALLOW
Shell command BLOCK
File uploads BLOCK
Runs in a contained environment More on policies
Good to know

Questions, answered

Will it send recovery emails to customers automatically?

No. Every recovery email is saved as a Gmail draft and held for your review. Nothing is sent to a customer until you open the draft and click Send yourself.

What if the customer already placed an order after abandoning?

WebRun checks the latest order status in Shopify before drafting. Customers who completed a purchase after abandoning are skipped automatically so they never receive a redundant email.

Can I set the tone or include a discount code?

Yes. Give WebRun a tone guide or a template during setup and it will follow your brand voice. You can also specify whether to include a discount and what amount, and WebRun will add it to the draft for you to confirm.

Put this on autopilot.

Turn it on in minutes - or have our team set it up for you.