Surprise clients with a birthday treat or VIP offer
Every morning, WebRun opens Boulevard, finds clients whose birthday falls within the next 7 days or who have recently reached a VIP loyalty milestone, drafts a personalized offer for each, and posts the queue to Slack for your team to review and send.
- No credit card
- Under $0.01 per run
- Cancel anytime
How do I automatically send birthday and VIP offers to med spa clients?
WebRun checks Boulevard every morning for clients with birthdays in the next 7 days or recent VIP milestone achievements, drafts a personalized offer for each in Gmail, and posts the queue to Slack for team approval. No message reaches a client until your team reviews and sends it.
- Every client's birthday is acknowledged with a personalized offer, reinforcing loyalty
- VIP milestones are recognized promptly, making high-value clients feel seen
- Clients who already received an offer this year are excluded automatically so no duplicate messages are sent
Built for med spas · aesthetic clinics · cosmetic beauty practices with loyalty programs · injectables and laser providers
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
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WebRun signs in and gets to work
Opens
dashboard.joinblvd.comin a real browser with your saved login - no setup, no API keys. -
1
Boulevard - find clients with upcoming birthdays or VIP milestones
joinblvd.com
WebRun opens Boulevard to find clients with upcoming birthdays or VIP milestones. - Open Boulevard and filter clients whose birthday falls within the next 7 days
- Also identify clients who have recently crossed a VIP loyalty threshold, such as a spend milestone or a visit count
- Capture each client's name, birthday or milestone type, preferred provider if set, and their most recent treatment
- Skip clients who have already received a birthday or VIP offer this year
Done when Every client with an upcoming birthday or new VIP milestone is listed with their details.
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2
Gmail - draft personalized birthday and VIP offer messages
gmail.com How to Automate Gmail
WebRun opens Gmail to draft personalized birthday and VIP offer messages. - Draft a warm, personalized birthday or VIP recognition message for each client, referencing their name and the occasion
- Include the specific offer your clinic has approved, such as a complimentary add-on, a discount on their favourite treatment, or a free product
- Add a booking call-to-action and an expiry date for the offer
- Save all drafts unsent for team review
Done when Personalized birthday and VIP offer drafts are saved in Gmail, none sent yet.
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3
Slack - post the offer queue for team review
slack.com How to Automate Slack
WebRun opens Slack to post the offer queue for team review. - Post today's birthday and VIP list to the front desk or marketing channel
- Flag any VIP clients who are overdue for a visit so the offer can double as a rebooking nudge
- Note the Gmail drafts ready for review and approval
Done when Your team has the birthday and VIP offer queue in Slack and can approve drafts.
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Will it send birthday or VIP messages to clients without my team approving them first?
No. Every birthday and VIP offer is saved as a Gmail draft for your team to review. Nothing is sent to any client until a staff member approves the message.
Can I set different offers for birthday clients versus VIP milestone clients?
Yes. During setup, your team configures separate offer templates for birthday and VIP messages. WebRun uses the appropriate template for each client and personalizes the name and occasion in every draft.
What if a client has already received a birthday offer this year?
WebRun checks Boulevard each run for clients who have already received a birthday or VIP offer in the current year and excludes them automatically, so no client receives duplicate outreach.
Related templates
Put this on autopilot.
Turn it on in minutes - or have our team set it up for you.