See which sales content is actually getting used
Every morning, WebRun opens Highspot, checks what content was published or updated recently and which existing pieces reps pulled into deals most in the last day, posts a digest to Slack so the enablement team sees what is landing, and pings Telegram when a piece of content is coming up for its scheduled review.
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How do I track which sales content is actually getting used in Highspot?
Every morning, WebRun opens Highspot and checks what content was published recently and which existing pieces reps used most in the last day, posting a digest to Slack for the enablement team. It also pings Telegram when a piece of content is coming up for its scheduled review, so usage stays visible and nothing goes stale unnoticed.
- The enablement team sees real usage daily, not at quarterly review time
- Stale content gets flagged before its review date passes
- New content visibility starts the day it is published
Built for sales enablement · marketing operations · revenue operations · content managers
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
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WebRun signs in and gets to work
Opens
app.highspot.comin a real browser with your saved login - no setup, no API keys. -
1
Highspot - check new and top used content
highspot.com
WebRun opens Highspot to check new and top used content. - Open Highspot and review content published or updated recently
- Check which existing pieces reps used most in the last day
- Note which content is coming up for its scheduled review date
Done when Today's content activity and usage have been captured.
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2
Slack - post the daily content digest
slack.com How to Automate Slack
WebRun opens Slack to post the daily content digest. - Post the day's content digest to the enablement channel
- List new content and the most used pieces from the last day
- Include which deals or reps used the top pieces where visible
Done when The enablement team has today's content digest in Slack.
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3
Telegram - flag content nearing its review date
telegram.org How to Automate Telegram
WebRun opens Telegram to flag content nearing its review date. - Send a Telegram ping to the enablement lead for content nearing its review date
- Name the piece and when its review is due
- Skip the ping when nothing is coming up for review
Done when The enablement lead has been pinged about any content nearing review.
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Does it publish or archive content itself?
No. WebRun only reports on what is published and how it is being used. Publishing, updating, or archiving content stays with the enablement team in Highspot.
How is top used content decided?
It reads how often reps pulled or shared each piece over the last day directly from Highspot's own usage data, so the ranking reflects real activity, not a guess.
What happens once content is reviewed?
Once its review date is updated in Highspot, it will not be flagged again until the next scheduled review comes due.
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