Track which channels book gigs
On the first Monday of each month, WebRun opens DJ Event Planner and pulls all bookings and leads from the past 30 days, groups them by referral source, calculates the conversion rate for each channel, logs the results to Google Sheets, and posts a summary to Slack so you know exactly which marketing channels are worth doubling down on.
- No credit card
- Under $0.01 per run
- Cancel anytime
How do I track which lead sources are driving my DJ bookings?
WebRun pulls leads and bookings from DJ Event Planner on the first Monday of each month, groups them by referral source, calculates conversion rates, logs the breakdown to Google Sheets, and posts a Slack summary of your top channels so you know where to focus your marketing budget.
- Monthly source report built automatically, no manual spreadsheet work
- Know which marketing channels convert best and where to cut spend
- Multi-month data in one sheet for easy trend comparison
Built for freelance DJs · DJ companies · event entertainment businesses · mobile DJs
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
-
WebRun signs in and gets to work
Opens
www.djeventplanner.comin a real browser with your saved login - no setup, no API keys. -
1
DJ Event Planner - pull leads and bookings by source
djeventplanner.com
WebRun opens DJ Event Planner to pull leads and bookings by source. - Open DJ Event Planner and filter leads and bookings created in the past 30 days
- Group them by referral source such as website, social media, venue referral, or word of mouth
- Count leads, confirmed bookings, and calculate the conversion rate for each source
Done when A breakdown of leads and bookings by source for the past 30 days is compiled.
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2
Google Sheets - log the monthly breakdown
google.com How to Automate Google Sheets
WebRun opens Google Sheets to log the monthly breakdown. - Open the DJ lead source tracking spreadsheet
- Append a new section with the month, each source, lead count, booking count, and conversion rate
- Confirm the data saved correctly and is formatted consistently with prior months
Done when The monthly lead source breakdown is logged in Google Sheets.
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3
Slack - post the source summary
slack.com How to Automate Slack
WebRun opens Slack to post the source summary. - Post a Slack summary of the top three lead sources by booking volume this month
- Note any source where conversion improved or dropped significantly compared to the prior month
- Include a link to the Google Sheets report for full detail
Done when The monthly lead source summary is posted to Slack.
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Does it change any data in DJ Event Planner?
No. WebRun only reads booking and lead data from DJ Event Planner and writes the summary to Google Sheets. Nothing in DJ Event Planner is modified or deleted.
What lead sources does it track?
It groups by whatever source values are recorded in DJ Event Planner, such as website, social media, venue referral, or word of mouth. The accuracy of the report depends on your team logging the source on each lead.
Can I see trends across multiple months?
Yes. Each month's data is appended to the same Google Sheets file, so you can compare conversion rates and lead volumes across months in one place without manual compiling.
Related templates
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