Qualify and route new alarm leads the moment they arrive
The moment a new lead lands in AlarmBiller, WebRun reads the contact details, scores the prospect by service type, system size, and territory, logs the record to a Google Sheet, and pings the right sales rep in Slack with a one-line brief so they can call within minutes.
- No credit card
- Under $0.01 per run
- Cancel anytime
How can I automatically qualify and route new alarm security leads?
WebRun monitors AlarmBiller for new leads and, the moment one appears, reads the contact details, scores the prospect by service type and territory, logs the record to Google Sheets, and pings the assigned sales rep in Slack. Hot prospects get a human call within minutes, not hours.
- New leads reach the right rep within minutes of entering AlarmBiller
- Every prospect is scored and logged automatically, with no manual data entry
- No inbound lead sits unrouted overnight
Built for alarm dealers · security system integrators · residential alarm companies · commercial security providers
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
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WebRun signs in and gets to work
Opens
billing.alarmbiller.comin a real browser with your saved login - no setup, no API keys. -
1
AlarmBiller - read new lead details
alarmbiller.com How to Automate AlarmBiller
WebRun opens AlarmBiller to read new lead details. - Open AlarmBiller and navigate to the new lead or prospect record
- Read the contact name, address, service type requested, and any notes
- Note the territory and system size to determine routing
Done when All lead details are captured from AlarmBiller.
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2
Google Sheets - log and score the lead
google.com How to Automate Google Sheets
WebRun opens Google Sheets to log and score the lead. - Open the leads tracking sheet and add a new row for this prospect
- Log name, contact info, territory, service type, and timestamp
- Apply the scoring formula: residential vs commercial, system size, contract value potential
Done when Lead is logged and scored in the tracking sheet.
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3
Slack - ping the right sales rep
slack.com How to Automate Slack
WebRun opens Slack to ping the right sales rep. - Identify the correct sales rep based on territory and lead score
- Post a brief in the sales channel tagging that rep: name, location, service requested, and score
- Leave the message for the rep to action. Never contact the prospect directly
Done when The right rep has a Slack alert with everything needed to make the first call.
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Will it contact the prospect directly?
No. WebRun only posts an internal Slack alert to your sales rep. It never emails, texts, or calls the prospect on its own.
How does it decide which rep to route a lead to?
It matches territory and service type against your routing rules in the Google Sheet. You define the rules once and WebRun applies them on every new lead.
What if the lead is missing key details?
WebRun logs whatever is available and flags incomplete records in the sheet with a note so a rep can follow up for the missing information.
Related templates
Put this on autopilot.
Turn it on in minutes - or have our team set it up for you.